About this Service
What’s Included
Brand Discovery Session (30-Min Call)We align on your brand goals, audience, use cases, and current challenges before structuring the guideline.
Brand Structure & Art DirectionStrategic setup of how your brand system works—visual hierarchy, tone, and application logic.
Logo Usage GuidelinesClear rules for logo usage including spacing, sizing, clear space, and incorrect usage examples.
Complete Logo System BreakdownPrimary logo, secondary logo, submark, icon, and responsive logo variations explained and documented.
Color Palette SystemPrimary, secondary, and neutral colors with HEX, RGB, CMYK values and usage recommendations.
Typography GuidelinesFont hierarchy, headline/body usage, spacing rules, and fallback font recommendations.
Graphic Elements & Brand AssetsPatterns, shapes, icons, or supporting visuals used consistently across the brand.
Mock ApplicationsReal-world examples such as social media, stationery, merchandise, or digital use to demonstrate correct application.
Print-Ready Brand Guideline PDFProfessionally designed brand book, clean layout, easy to understand and share.
Final Deliverables
Brand Guideline PDF
Logo files (AI, EPS, SVG, PNG)
Color & typography reference sheet
Organized asset folder (ready for teams & vendors)
